Starting this summer with sort of a big deal. We were approached by ZARA to shoot for their new SPRING SUMMER 18 campaign – The Sun and Sand editorial.
Key elements in the briefing were wild, natural and a summer environment with details like stone, wood and sand. My boys are wearing the Zara boys new collection which with their terracotta shades and soft cotton and linen materials are perfect for outdoor summer adventures.
We have just stepped up our game! As per this month, the Live Loud Girl team has an actual office and we are so delighted!
You might wonder from where we were posting #LiveLoudGirlHQ or #Justanotherdayattheoffice. Well, for years we have been working from my home starting from a small table on the landing to an actual home office. This is where we brainstormed, created mood boards, talked to suppliers and had many coffees and laughs. However, a lot of time is also spent on the road, in a studio or completing installations at clients’ homes.
It is always summer in Dubai.
Yes, also when it is winter, fall, spring… being from Northern Europe that all accounts for ‘summer’.
So when it comes to summer vibes, we know all about it. The reason why we can relate so well to Bobo Choses new SS/18 collection: Neverending Summer.
A collection inspired on a kids curiosity, energy and sense of adventure. How much fun can you have in one of those neverending summer day’s?
With a whole list of installations, photo shoots and launches lined up, we can’t wait to get started with 2018… Oh wait, we already did.
Lined up in our office already some new products that we will be working with like the Nofred Mouse Chair and the Zoe Rumeau UniCorn light
In terms of trends, velvet is still hot and happening and we will certainly be using it this year. Hanging up a velvet curtain in the boys bedroom was the first thing that I did in 2018. Together with the round cushion by Onyx and Smoke this room is updated for the new year.