Six months ago I started the little adventure called fronteriors together with fellow stylist and friend @houseofhawkes. We both had a dream to design and build furniture. And so, without any big fat business plan, we decided over lunch to design a range of custom doors and tops to fit a selection of IKEA furniture frames that we work with a lot in our interior styling jobs.
Over the last few months we have been selecting materials, colors and accessories. We had to get techie and design, build and test a website. The fun part was seeing the actual product come to life and doing the photo shoots. The less sexy side was tons of admin, calls, errors and hick ups. However: no rain, no shine… and we did it!
This month the website and webshop of fronteriors went live! You can finally go online and order your favorite top, doors, sides, handles and legs for the BILLY or BESTA and create a bespoke, unique and beautiful piece of design furniture. Whilst we know it’s not flawless, and we are already working on 2.0 we wanted you to be able to shop and explore the concept rather sooner than later.
This adventure was fun and full of eye opening lessons in building a business. And something tells me that there is more to come…
Visit us on fronteriors.co and let us know what you think. Feedback is always welcome, orders too!