Being back home and sleeping in your own bed is always such a bonus after a beautiful long holiday. And new bedding is my way to celebrate. It always wants me to stay in bed. Midnatt is a Swedish based brand offering bed linen in crisp organic cotton. The combination of colors is what we fell for when we came across the Midnatt account on Instagram.
We are supporters of small businesses and mostly find them through social media. You will be amazed how many beautiful brands are out there. But the best thing is, that the people behind such brands are hard working yet super enthusiastic entrepreneurs. They often start a business because they feel that they can bring something to the table that is unique. And their passion, creativity and ideas make it stand out.
We chose for the Midnatt Rubra duvet cover and fitted sheet along with some extra pillow sets in Wilted. Warm colors always give your bedroom a more cozy and romantic feel. And the times are gone where your bedding has to be all in one shade. The fun starts when you can play around with different colors and shades, patterns and materials. So try and get creative. The result here: I can’t get out of bed and totally ready for the colder, autumn months!
Six months ago I started the little adventure called fronteriors together with fellow stylist and friend @houseofhawkes. We both had a dream to design and build furniture. And so, without any big fat business plan, we decided over lunch to design a range of custom doors and tops to fit a selection of IKEA furniture frames that we work with a lot in our interior styling jobs.
Over the last few months we have been selecting materials, colors and accessories. We had to get techie and design, build and test a website. The fun part was seeing the actual product come to life and doing the photo shoots. The less sexy side was tons of admin, calls, errors and hick ups. However: no rain, no shine… and we did it!
This month the website and webshop of fronteriors went live! You can finally go online and order your favorite top, doors, sides, handles and legs for the BILLY or BESTA and create a bespoke, unique and beautiful piece of design furniture. Whilst we know it’s not flawless, and we are already working on 2.0 we wanted you to be able to shop and explore the concept rather sooner than later.
This adventure was fun and full of eye opening lessons in building a business. And something tells me that there is more to come…
Visit us on fronteriors.co and let us know what you think. Feedback is always welcome, orders too!
If you are a hard core follower, you might know that this Blog started out with just a name in a note book and a passion for beautiful design. Without any mastermind plan (or knowing how a blog actually worked), I started sharing inspiration. And so the journey of becoming an interior stylist began… But now it is time to evolve into Live Loud Girl 3.0
A bit of history…
Over the last five and a half years we have worked hard to get where we are today. Dreams of working with our favorite brands were met. Fantasies of doing shoots became reality. Slowly but surely we were building a company and a brand. We grew from just me ‘doing what felt right’ to having a capable team to work on various project simultaneously.
A lot of loyal followers remember us from designing kids rooms and play rooms. Fun, exciting and vibrant projects for sure. Yet like with Kate Winslet who will never be seen as anyone other than Rose from The Titanic, we sometimes feel that we have to show that we now do SO much more than focussing on kids rooms. Don’t get us wrong, we still love creating unique spaces. However, with our marketing background and work experience in building brands, art direction and creative consultancy, we find it is time to take the next steps.
We have evolved
After being in limbo between the focus on only interior and trying to mature, we dare to say it out loud now: we have evolved! We get excited about a much larger range of projects now. From styling consultancy for offices and the hospitality industry, to curating events. From art direction for branded shoots to fashion. Besides that, I have started a totally new adventure together with fellow stylist @houseofhawkes. With @fronteriors we are building a new business and a brand, focusing on designing fronts, tops and sides for customisable IKEA furniture. Building a new business in designing furniture had been on my wish list for a long time and is now becoming pretty damn real.
It is time to focus now. Focus on pouring our heart into every project we touch. Targeting jobs that are a good fit with our more mature focal point. Making sure that all of our projects will still have that Loud element that makes it so much fun.
Live Loud Girl 3.0 starts here. We are a creative agency with the focus on interior styling consultancy, lifestyle and entrepreneurship. We love building brands, creating content and most of all having a good laugh doing so.
I followed my passion over five years ago. Today I follow my gut feel. And along the way I hope to inspire others to do the same.
If you have a dream of starting your own business, just know that all the cliches are true. Yet you will also evolve if you put your heart into it. Just remember to have fun and never grow up.
Our Guest on the blog today is artist and stylist Emilia Ilke from Stockholm. She shares her stunning home – which was originally a school in the 50’s – with partner Frekar and son Igor (2,5 years). We fell in love with her home on her Instagram account @emiliailke, yet getting to know her a bit better, we started to love her art, use of material and colors just as much. And as true fans, we are very happy to have her as our guest.
Live Loud Girl: Can you tell us something about your art, how you became an artist and your current work?
Emilia: I studied art in my early twenties but it took me 10 years until I dared to go all out. During this time I also started to assist different interior stylist and I found that my two passions – art and interiors – where possible to combine. Therefore my art is very much influenced by interior. But I aslo get lots of inspiration from photography, fashion and of course other artists. I work in a very analogue way. Drawing, painting, cutting out shapes and moving everything around until each shape finds its place. I often work on ten compositions simultaneously. Right now I have just finished 3 patterns for a woolen baby blanket and two prints for a Swedish fashion brand. Up next is a collection for creating a wallpaper. That’s a dream coming true!
Live Loud Girl: How would you describe your house?
Emilia: Tricky one. It is a clean and light base with high ceilings and big windows. My home is filled with plenty of art and flea market treasures from all over the world. My home is a place that, when it is tidied up perfectly, makes me very calm and happy.
Live Loud Girl: What is your favorite place in the house and why?
Emilia: Our open plan living room and kitchen. It’s such a cliche but it is really the heart of this apartment. The big windows give such beautiful natural light, I’m completely in love with them.
Live Loud Girl: What is your favorite piece of furniture?
Emilia: A big cosy vintage sofa that I haven’t bought yet…
Live Loud Girl: What is your favorite thing to do in the weekend?
Vintage shopping always! And hanging out with family and friends. During the week I love to go to museums and exhibitions as it is less crowded, allowing me to really enjoy it. We also love to take the car to the cabin in the archipelago to take some time off from everything. Being by the sea get me in my true element.
Live Loud Girl: What is on your bucket list?
There are so many things from that list that have been ticked off this year so I have to sit down and update it. Yet an exhibition in a nice place abroad would be cool. And making big public art, like a bronze statue, with my shapes can be added on now.
Live Loud Girl: We always love the fashion of Scandinavian girls in the creative industry. Dare to share your go-to brands?
Emilia: I mostly wear Swedish design as Rodebjer, Hope and Acne. I would love to collaborate with all of them actually… I enjoy visiting stores that mix fashion with interior like Aplace. The best shopping for children in Stockholm is obviously Betón and the new brand Façade that Petra (@minimockspetra) and Ulrika (@billie_and_i) just started. Such lovely clothes that I would love to wear myself.